Zinajob is an employment and recruitment platform operating in Nigeria, serving as a hub connecting job seekers with open career opportunities across the country.

We are recruiting to fill the position below:

Job Title: Social Media Manager

Location: Ikeja, Lagos
Employment Type: Full-time

Role Summary

• The Social Media Manager will own HipTV’s social media presence end-to-end and lead the brand’s transition from a TV-anchored channel to a digital-native, social-first media house.
• This person will translate HipTV’s TV shows, event coverage, and exclusive access into a daily content engine across all major platforms, grow engaged audiences, and turn HipTV’s social channels into a primary revenue and brand-relevance driver — not just a promotional add-on to TV.

Key Responsibilities

• Own and execute HipTV’s social media strategy across Instagram, TikTok, YouTube, X (Twitter), and Facebook, with platform-specific content plans.
• Lead the conversion of HipTV’s TV-first content model (shows, interviews, event coverage, red-carpet footage) into short-form, social-native formats optimised for each platform.
• Plan and manage a daily/weekly content calendar covering entertainment news, artist profiles, event highlights, and trending urban culture moments.
• Grow followers, engagement, and watch-time across all channels, with clear targets tied to HipTV’s pan-African, youth-focused audience.
• Work with HipTV’s production and events teams to capture real-time, social-first content at shows, red carpets, and The Headies.
• Manage community engagement — comments, DMs, and audience interaction — to build an active, loyal digital community.
• Track platform analytics and translate performance data into content and strategy decisions; report on growth, engagement, and revenue-relevant metrics.
• Identify and manage relationships with influencers, creators, and artists for collaborations, takeovers, and cross-promotion.
• Support brand partnerships and advertising sales by packaging social media inventory (posts, reels, stories, integrations) for sponsors.
• Stay ahead of platform trends, algorithm changes, and format shifts (e.g. Reels, TikTok trends, YouTube Shorts) and adapt HipTV’s approach accordingly.
• Manage and mentor junior content creators and social media executives.

Qualifications

• Interested candidates should possess a Bachelor’s Degree with 3 – 4 years experience.

Application Closing Date
11th August, 2026.