9 Mar 2026

Senior Director, Customer Development & Digital Commerce, NEF at Coca-Cola Company

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The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands. At The Coca-Cola Company you can cultivate your career in a challenging and dynamic environment. We are the largest manufacturer and distributor of nonalcoholic drinks in the world-selling more than 1 billion drinks a day. Unlock your full potential with a future-focused company that is known and respected throughout the world.

We are recruiting to fill the position below:

Job Title: Senior Director, Customer Development & Digital Commerce, NEF

Job ID: R-135069
Location: Lagos
Job Type: Full time
Reporting Line: Franchise

Role Purpose

  • The Senior Director, Customer Development & Digital Commerce leads the integration of Customer Development, Digital Commerce, and System-wide execution to drive sustainable volume, value, and market share growth.
  • The role shapes and executes a unified Franchise-level customer and digital commerce strategy, accelerating omnichannel growth, strengthening execution excellence, and building future-ready commercial capabilities across the System.
  • The role operates in a complex multi-bottler environment, orchestrating alignment across Franchise leadership, customer teams, bottling partners, and digital ecosystems to deliver enterprise results.

Key Accountabilities

  • Define and execute a Franchise-wide Customer Development strategy across Modern Trade, E-Commerce, Q-Commerce, QSR, On-Premise, O2O, and Travel channels.
  • eliver profitable volume, value, and share growth aligned to Annual Business Plans and Long-Range Plans.
  • Lead an integrated Digital Commerce and Digital Business Strategy embedded in commercial planning.
  • Accelerate B2B, E-Commerce, and digital execution models across customers and bottlers.
  • Navigate and align a 30+ bottler ecosystem, ensuring execution excellence and system collaboration.
  • Develop strategic, value-creating customer and enterprise digital partnerships.
  • Lead, coach, and develop a high-performing senior team and act as a capability multiplier across Franchise teams.

Experience & Qualifications

  • 15+ years of progressive leadership experience within FMCG or consumer goods environments.
  • Deep expertise in Customer Development, Commercial Strategy, Digital Commerce, or Operations.
  • Proven success delivering results in complex, multi-market and multi-partner systems.
  • Strong people leadership, executive influence, and change leadership capability.

Critical Capabilities:

  • General management capability with P&L accountability.
  • Strategic and systems thinking with strong execution orientation.
  • Agile and change leadership mindset.
  • Deep customer, commercial, and digital ecosystem understanding.
  • Data-driven storytelling and executive communication skills.

Skills:

  • Sales Process; Influencing; Business Planning; Customer Relationship Management (CRM); Sales Management; Collaborative Leadership; Waterfall Model; Consultative Sales Management; Group Problem Solving; Sales Forecasting; Communication; Operational Assessment; Long Term Planning; Business Development; Solutions Selling

Application Closing Date
Not Specified.




Method of Application

Submit your CV and Application on Company Website : Click Here


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