14 Oct 2024

Healthcare Marketing Specialist at Mikul Health

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MikulHealth is an automated platform to access and pay for licensed nursing professionals & verified caregivers to take care of you and your loved ones at the comfort of your home.

Healthcare Marketing Specialist

​​​​​​​Key Responsibilities: 

  • Strategic Marketing Planning: Develop and implement comprehensive marketing strategies tailored to the healthcare sector, pinpointing target markets and growth opportunities.
  • Campaign Management: Design and manage multi-channel marketing campaigns (digital, print, events) to boost brand awareness and generate qualified leads.
  • Content Development: Oversee the creation of engaging marketing materials—brochures, presentations, case studies, and online content—that effectively convey Mikul Health’s value proposition.
  • Client Acquisition: Identify and qualify potential clients in healthcare, including hospitals, clinics, and corporate wellness programs.
  • Relationship Building: Establish and nurture relationships with key decision-makers such as hospital administrators and healthcare providers.
  • Market Insights: Conduct ongoing market research to stay ahead of industry trends, refining strategies to maintain Mikul Health’s competitive edge.
  • Performance Monitoring: Analyze campaign effectiveness, track KPIs, and report on lead conversion rates and ROI to inform strategic decision-making.
  • Budget Management: Oversee the marketing budget, ensuring efficient resource allocation to meet client acquisition targets.
  • Collaboration: Work closely with internal teams to ensure seamless client onboarding and maintain high levels of client satisfaction.

Requirements:

  • 2+ years of healthcare marketing experience with a robust network of industry contacts.
  • Proven success in client acquisition and business growth within healthcare. Strong communication, negotiation, and relationship-building skills.
  • Ability to work independently and manage multiple projects effectively.
  • Familiarity with marketing tools, CRM systems, data analytics and eager to learn new technologies.

Deadline: Oct 18, 2024




Method of Application

Interested and qualified candidates should forward their CV to: 

[email protected] 

using the position as subject of email.



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