1 Oct 2026

Head of Sales at Emmanuel Bakeries Limited (EMB)

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Emmanuel Bakeries Limited stands out as a prominent distributor of Fast Moving Consumer Goods (FMCGs) and Non-Consumable Goods in Kogi State. Operating from the heart of the city, Lokoja the state capital, the company has a strong reputation for delivering high-quality retail distribution services of food products over 22 years. Our non-consumables include home care and body essentials.

We are recruiting to fill the position below:

Job Title: Head of Sales

Location: Kogi
Job type: Full time

Job Description

  • We are seeking an experienced and results-driven Head of Sales to lead and manage the company’s sales operations and drive sustainable revenue growth.

Key Responsibilities

  • Develop and implement effective sales strategies to achieve the company’s revenue and volume targets.
  • Provide strategic leadership and direction to the sales department.
  • Set sales targets for regions, branches, teams, and individual sales personnel.
  • Monitor sales performance and ensure that targets are consistently pursued and achieved.
  • Develop strategies for customer acquisition, retention, market expansion, and increased market share.
  • Analyse sales reports, market trends, customer behaviour, and competitor activities to identify business opportunities.
  • Supervise and evaluate the performance of Sales Managers, BDMs, Supervisors, Sales Representatives, and other sales personnel.
  • Establish effective sales performance monitoring and reporting systems.
  • Work closely with Operations, Finance, Logistics, HR, and other departments to ensure smooth sales execution.
  • Develop strategies to improve product distribution and market penetration.
  • Monitor sales territories and identify underperforming areas requiring corrective action.
  • Build and maintain strong relationships with key customers, distributors, and business partners.
  • Ensure effective implementation of pricing, promotional, and trade strategies.
  • Review sales forecasts and ensure adequate stock availability to support sales targets.
  • Identify challenges affecting sales performance and recommend appropriate solutions to Management.
  • Prepare and present periodic sales performance reports to Management.
  • Coach, mentor, and develop the sales team to improve productivity and professionalism.
  • Ensure compliance with company sales policies, procedures, and reporting requirements.

Requirements

  • Minimum of B.Sc. in Business Administration, Marketing, Economics, Sales Management, or a related field.
  • Masters degree is an added advantage.
  • Proven experience in sales leadership and management, preferably in FMCG, distribution, retail, or a related industry.
  • Strong knowledge of sales strategy, distribution, territory management, and business development.
  • Demonstrated ability to manage sales teams and achieve challenging targets.
  • Strong analytical, negotiation, communication, and leadership skills.
  • Ability to work with sales data and performance reports.
  • Candidates with relevant industry experience will be given preference.

Application Closing Date
Not Specified.




Method of Application

Interested and qualified candidates should send their CVs to:

[email protected]

using the Job Title as the subject of the mail.



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