23 Sep 2026

Events & Experiential Specialist at CIG Motors Company Limited

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CIG Motors Company Limited is one of the African subsidiaries of Choice International Group. We are the exclusive premiere representative of leading Chinese automotive giants, including GAC Motors, JMC Motors, Dongfeng Motors, FAW Group, and Wuling Motors, within the Nigeria and Africa market.

CIG have consistently expanded our market presence nationwide through strategic partnerships and alliances, delivering a portfolio of high-quality and premium vehicles into the African market. We prioritize customer satisfaction and strive to exceed expectations. Our dedication to quality, innovation, and growth remains unwavering as we continue to shape the automotive industry landscape in Nigeria and beyond.

We are recruiting to fill the position below:

Job Title: Events & Experiential Specialist

Location: Victoria Island, Lagos
Job type: Full-time

Job Summary

  • The Events & Experiential Specialist plans and executes events, activations, and experiential marketing initiatives, including test drives, exhibitions, product launches, and sponsorships, that enhance CIG Motors’ brand visibility and deepen customer engagement.

Key Responsibilities
Event Planning & Execution:

  • Plan, coordinate, and execute company events, exhibitions, test-drive sessions, product launches, and brand activations.
  • Manage event logistics, timelines, and on-the-ground execution to ensure smooth delivery.

Vendor, Venue & Budget Management:

  • Source and manage vendors, venues, and suppliers for events and activations.
  • Manage event budgets and ensure cost-effective delivery without compromising quality.

Experiential Marketing & Partnerships:

  • Design experiential marketing concepts that drive brand engagement and lead generation.
  • Identify and support sponsorship opportunities and partner activations that align with brand objectives.

Coordination & Reporting:

  • Work closely with sales, marketing, and dealership teams to align events with business objectives.
  • Evaluate event outcomes, gather feedback, and report on turnout, leads generated, and ROI.

Requirements
Qualifications and Experience:

  • Bachelor’s Degree in Marketing, Events Management, Communications, or a related field.
  • Minimum of 4-6 years’ experience in events management or experiential marketing.
  • Experience in the automotive or a related consumer industry is an advantage.
  • Strong project and vendor management skills.
  • Creativity in designing experiential and activation concepts.
  • Sound budget management ability.
  • Excellent organizational and multitasking skills.
  • ​Strong communication and stakeholder coordination skills.

Benefits

  • Competitive Salary
  • 13th Month Allowance
  • Leave Allowance
  • Monthly Performance Bonus
  • Retirement Savings
  • Paid Time Off
  • Opportunity to work in a fast-paced and dynamic environment

Application Closing Date
Not Specified.




Method of Application

Submit your CV and Application on Company Website : Click Here


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