Welcome to TotalTrendsToday, your premier destination for all things social media marketing. At TotalTrendsToday, we are dedicated to empowering businesses and influencers with the tools and insights they need to thrive in the ever-evolving world of social media.

We are recruiting to fill the position below:

Job Title: Digital Marketer (Remote)

Location: Abuja (FCT)
Employment Type: Full-time

Job Description

• We are seeking a creative and results-driven Digital Marketer to join our team.
• The successful candidate will be responsible for developing, implementing, and managing marketing campaigns that promote Total Trends Today and its content.
• You will play a major role in enhancing our online presence, driving web traffic, and engaging with our audience across various digital platforms.

Key Responsibilities

• Develop and execute digital marketing strategies and campaigns, including SEO/SEM, email marketing, social media, and display advertising.
• Create and curate engaging content for our website, blog, and social media channels.
• Monitor and analyze the performance of marketing campaigns using various tools and metrics, providing insights and recommendations for improvement.
• Manage and maintain the company’s website, ensuring content is up-to-date and optimized for search engines.
• Collaborate with the editorial and design teams to create compelling visuals and multimedia content.
• Stay up-to-date with the latest trends and best practices in digital marketing and social media.
• Plan and manage paid advertising campaigns, including budget allocation and performance tracking.
• Engage with our audience through social media interactions, responding to comments and messages promptly.
• Conduct market research to identify new opportunities and audience preferences.
• Track and report on key performance indicators (KPIs) to measure the effectiveness of marketing efforts.

Requirements

• Proven experience as a Digital Marketer or similar role.
• Strong understanding of digital marketing concepts, including SEO, SEM, content marketing, email marketing, and social media marketing.
• Proficiency in using marketing tools and platforms such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing software.
• Excellent written and verbal communication skills.
• Creative thinker with the ability to generate innovative marketing ideas.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Experience with graphic design tools (e.g., Adobe Creative Suite) is a plus.
• Ability to work independently and as part of a team in a fast-paced environment.
• Highly organized with excellent time management skills.
• Up-to-date with the latest trends and best practices in online marketing and measurement.

Preferred Qualifications:

• Certification in Google Analytics and/or Google Ads.
• Experience with video production and editing.
• Knowledge of HTML/CSS and website management.
• Familiarity with influencer marketing and partnership management.

Application Closing Date
30th August, 2024.