We provide the most popular range of Bajaj motorcycles, Bajaj tricycles, Bajaj genuine spares, MRF tyres, DAG lubricants and unfaltering after sales service. Backed by its untiring team of professional and trained technicians, authorized service stations and its own service center, DAG has been instrumental in developing Nigeria through building infrastructure and creating jobs thereby providing a livelihood for the common people in Nigeria. We at DAG are committed to provide genuine spare parts, accessories, and a never failing support to its customers and business associates.

We are recruiting to fill the position below:

Job Title: Area Sales Manager – Spare Parts

Locations: Ibadan – Oyo, Abeokuta – Ogun, and Akure – Ondo
Employment Type: Full-time
Reports To: Regional Sales Manager – Spare Parts

Job Summary

• The Area Sales Manager (Spare Parts) is responsible for driving sales growth, market penetration, and profitability of automobile spare parts within an assigned region.
• The role focuses on dealer and distributor management, channel expansion, team supervision, and execution of sales strategies to achieve business objectives.

Key Responsibilities

• Achieve regional sales targets for genuine and aftermarket automobile spare parts.
• Appoint, manage, and expand spare parts dealers, distributors, and retailers.
• Ensure optimum stock availability, inventory rotation, and reduction of obsolete parts.
• Develop and implement area-wise sales plans, schemes, and promotional activities.
• Monitor market trends, competitor pricing, counterfeit parts, and customer feedback.
• Strengthen relationships with workshops, fleet operators, and institutional customers.
• Ensure proper branding, visibility, and merchandising at dealer outlets.
• Coordinate with supply chain, finance, and aftersales teams for smooth operations.
• Review sales performance, credit control, collections, and outstanding management.
• Prepare and submit periodic sales, market, and performance reports.

KPIs

• Area sales volume and revenue growth
• Dealer/distributor coverage and productivity
• Stock turnover ratio and inventory aging
• Credit control and collections efficiency
• Market share growth and customer retention.

Requirements & Qualifications

• Bachelor’s Degree or HND in Business, Marketing, Engineering, or related field.
• 5 – 8 years of experience in automobile spare parts sales, with at least 2 years in a supervisory role.
• Strong knowledge of spare parts distribution, pricing, inventory management, and dealer networks.
• Proven track record of achieving regional sales and revenue targets.
• Good leadership, coaching, and team management skills.
• Excellent negotiation, communication, and interpersonal abilities.
• Proficiency in CRM/ERP systems and Microsoft Office tools.
• Willingness to travel extensively within the assigned area.

Key Skills & Competencies:

• Area and channel management
• Spare parts lifecycle & inventory planning
• Dealer and distributor relationship management
• Sales forecasting and reporting
• Team leadership and performance management
• Market intelligence and competitive analysis.

Application Closing Date
18th February, 2026.