18 Mar 2024

Africa Communications Specialist (French Speaker) at GE – General Electric

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General Electric (GE) is an American multinational conglomerate corporation incorporated in New York and headquartered in Fairfield, Connecticut. The company operates through the following segments: Energy [2013 inactive], Technology Infrastructure, Capital Finance as well as Consumer and Industrial.

Africa Communications Specialist (French Speaker)

Role Summary/Purpose

  • By becoming a member of GE Vernova’s Communications team, you will help build the story and engagement around a significant and public company transformation. You will work closely with teams from across the world to demonstrate GE Vernova’s progress, performance, and path to growth in a dynamic environment.
  • The Africa Communications Specialist will be a key player in developing and executing external and internal communications and reputation management efforts for GE Vernova in an area of the region.
  • The successful candidate will support the leadership team on achieving business objectives and growth priorities; partner with the broader GE Vernova Communications teams on strategic initiatives; collaborate closely with various business units and functional teams; and manage a network of PR, event management, and creative agencies.
  • The role will report directly to the Middle East & Africa Communications Leader, who will lead the overall strategy for the region.

Essential Responsibilities

  • Design and deploy regional communications plans with strategies and tactics to support business objectives and growth priorities
  • Lead proactive media relations to position GE Vernova as an industry leader in the region, support growth priorities, strengthen reputation, and deepen brand awareness and recognition
  • Maintain regional risk heatmaps and develop crisis management plans consistent with GE Vernova guidelines
  • Design and ensure execution of internal communications plans that: provide timely information to employees to drive strong connectivity to business strategy; inform, align, and motivate employees to support company plans and priorities; drive employee engagement and productivity; encourage a culture of recognition, best practice sharing, inclusion, and diversity; promote our shared sense of purpose
  • Develop briefings to help business leaders effectively inform, engage, motivate, and influence key audiences at external events and internal engagements
  • Mine compelling stories and develop editorial and content calendars to: maintain effective share of voice in local/regional tier 1 media; tell our story creatively and impactfully on relevant GE Vernova regional/global social media channels; recognize achievements, share best practices, and keep employees informed and motivated on business priorities
  • Lead the design, creation, and/or critical review of various types of content: case studies, videos, podcasts, executive speeches, social media posts, brochures, infographics, etc.
  • Explore new channels, methods, and creative opportunities
  • Develop and implement regional advertising, brand management, and sponsorship strategies
  • Liaise with cross-functional teams across various business units on marcomms, digital marketing, and demand creation campaigns
  • Collaborate with the broader GE Vernova Communications team on the ideation and regional implementation of global external and internal campaigns and initiatives
  • Support all aspects of company-owned and sponsored events
  • Manage external agencies and consultants to define, track progress on, and achieve desired results
  • Develop plans in support of the transition of the business in reorganized countries to ensure business continuity, rebuild employee trust and commitment, and manage reputation
  • Measure and report on regional communications activities and performance and make recommendations to team based on findings

Required Qualifications

  • Bachelor’s degree from an accredited university or college or equivalent knowledge or experience
  • Demonstrated experience in communications with specific experience in regional communications
  • Excellent verbal and written communications skills in English and French
  • Strong attention to detail and follow-through
  • Unyielding commitment to integrity and safety

Desired Characteristics

  • Creative thinker, with proven ability to generate innovative ideas
  • Proven track record of engaging successfully with external stakeholders and internal leaders
  • Demonstrated ability to identify, analyze, and resolve challenges
  • Self-starter with ability to work independently, manage projects in a fast-paced, complex, uncertain environment, and to remain resilient under pressure
  • Team player with humble, positive, and flexible attitude
  • Project and agency management experience
  • Familiarity with working in matrixed organizations
  • Experience in documenting, measuring, and reporting on outcomes to demonstrate program impact
  • Experience in and understanding of the energy/power generation sector a bonus but not required
  • Experience working in Northwest Africa and/or Sub-Saharan Africa a bonus but not required
  • Fluent in Arabic

Deadline: Not specified




Method of Application

Submit your CV and Application on Company Website : Click Here


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