Carry1st is Africa’s leading publisher of mobile games and digital content. Operating at the intersection of games, fintech, and web3, we scale awesome content in underserved frontier markets. Carry1st has a proprietary payments and ecommerce platform which allows players to acquire global content using locally-accessible payment methods. We are backed by awesome investors like: Andreessen Horowitz, Google, Riot Games, Avenir, Konvoy Ventures, and Nas.

We are recruiting to fill the position below:

Job Title: User Acquisition Manager

Location: Lagos
Job Type: Full-time

Job Summary

• As a User Acquisition Manager, you will be responsible for driving the growth of our player base through strategic acquisition campaigns across various digital channels.
• Your primary focus will be on efficiently acquiring high-quality users for our mobile games while maximising return on investment (ROI).

Responsibilities
You will:

• Plan and manage UA Strategy for mobile apps/web across various ad networks In collaboration with the senior UA manager
• Analyse data and performance to continuously provide insights to improve the ROAS of our products
• Collaborate closely with various cross-functional teams including Growth Leads, Product Development, and Analytics to drive user growth and share feedback
• Maintain a close relationship with ad networks in order to continuously optimise campaigns

Requirements
What makes you a great candidate?

• 3-5 years of Experience with running campaigns on various Ad networks (Social, DSP), mobile gaming experience is a plus
• 3-5 years Experience with analytics tools such as Google Analytics, Tableau, Singular and/or Appflyers
• Data-driven marketer with a strong understanding of mobile user acquisition strategies and a passion for mobile gaming
• Experience with influencer marketing and ASO is a plus
• Experience in User Acquisition in African markets is a plus

Benefits
What will it be like to work at Carry1st?

• Carry1st is a fast-paced and dynamic place to work. Our team is diverse and global as we operate fully-remotely across 25+ countries. At Carry1st, you will have the opportunity to:
• Build awesome, industry-changing products, every day
• Grow with a VC-backed startup at the intersection of gaming and fintech
• Work from anywhere in the world with international teammates
• Own shares in the Company – enabling you to benefit from the value you create
• Co-working excursions: Travel to meet your colleagues in cities around the world
• Awesome equipment: Get everything you need to work effectively
• Remote working allowance: Put an additional $600 / year to optimise your WFH experience
• Learning and development: Attend courses, conferences and training events
• Social events: Participate in regular company events to relax and connect with teammates
• Birthday leave: Enjoy a paid day off on your special day.

Application Closing Date
Not Specified.